The tools I use to power my online business.

Disclaimer: Hey, visitor! I just wanted to let you know some of the the links on this page are affiliate links. If you click on one of these links and make a purchase, I will receive a commission from the sale at no additional cost to you. Commissions made from affiliate sales help me generate revenue for my business, and they allow me to continue releasing free content. I only use affiliate links for products I’ve tested myself and feel comfortable recommending to my audience. All of the products and services listed on this page are products I currently use to run my business. If you choose to purchase a product using one of my affiliate links, know that I highly appreciate it, but please don’t purchase a product with the sole purpose of supporting me. Only purchase products you truly want or need!

Most Recommended

WordPress
WordPress is the CMS I use to build my website and blog. It’s an open-source content management system you can do virtually anything with, including running a website complete with a blog and all the bells and whistles you need to power your business. Continue down this page to see what themes/plugins I use and/or recommend.

Namecheap
Namecheap is a domain registrar, which means they allow you to register domains, such as learnwithlyn.com. This is the domain registrar I use to register all of my domains. I don’t recommend registering your domain with your host as it can take as many as 15 days to transfer a domain if you ever decide to switch, which could result in a lot of downtime for your site.

Flywheel
Flywheel is a managed WordPress host and the host I use to power this very website. Feel free to read my beginner’s guide to WordPress to learn more about managed WordPress hosts. Basically, it means this host manages a variety of different aspects of your website, from installation and WordPress core updates to backups and security. They’re a step up above shared hosting and surprisingly affordable.

Elegant Themes Theme Club
The Elegant Themes theme club provides a cost-effective way for you to build a WordPress site. ET’s premier product is Divi, a highly-customizable theme that comes with a built-in, drag-and-drop page builder plugin. ET’s theme club also comes with email opt-in and social sharing plugins, all for the low price of $89/year.

ConvertKit
ConvertKit is the email marketing service provider I use here at Learn with Lyn. They’re a bit more expensive for beginner bloggers than other service providers in the market, but they’re entirely worth it. The company was founded and is operated by Nathan Barry, a fellow blogger who knows what bloggers need. If you haven’t started an email list, yet, definitely check out my guide on how to create an email list with ConvertKit.

Yoast SEO
At over 40 million downloads and over 7 million active installs (meaning over 7 million sites actively use this plugin), Yoast SEO is one of the most popular SEO plugins available for WordPress as well as one of the most popular plugins available for the CMS in general. You can use this plugin for free to configure key SEO settings and optimize your site for on-page SEO.

Ninja Forms
Ninja Forms is my go-to contact form plugin for WordPress. It’s incredibly easy to use and customize. It works in the same way the Divi Builder and Elementor page builder plugins work in that you use drag-and-drop elements to design and build your own contact forms. This allows you to customize the content to get it to appear the way you need it to look.

Elementor
Elementor is a free page builder plugin for WordPress. It’s similar to the Divi Builder plugin used in the Divi theme in that it allows you to design and build your own web page using drag-and-drop elements. It’s the plugin I used to design the page you’re viewing now. It’s incredibly easy to use and not difficult to learn at all. You can download it directly from the WordPress plugin repository.

How to Start a Blog

WordPress
WordPress is capable of being used to build a wide variety of websites, but it originated as a blogging platform. It, along with the thousands upon thousands of plugins available for the CMS, will help you crete and manage blog posts, organize your content with categories and tags, make sure your content is SEO and user-friendly, and distribute your posts to the world.

Flywheel
Flywheel is a managed WordPress host and the host I use to power this very website. Feel free to read my beginner’s guide to WordPress to learn more about managed WordPress hosts. Basically, it means this host manages a variety of different aspects of your website, from installation and WordPress core updates to backups and security. They’re a step up above shared hosting and surprisingly affordable.

SiteGround
SiteGround is a web host I use for a lot of my WordPress-related projects, and it’s the host I use to power my freelance writer website. They have plans for all kinds of websites, whether you’re a first-time blogger, an entrepreneur or an ecommerce store owner. Their service is fine tuned for WordPress sites, and they even have a support team filled with WordPress experts.

Namecheap
Namecheap is a domain registrar, which means they allow you to register domains, such as learnwithlyn.com. This is the domain registrar I use to register all of my domains. I don’t recommend registering your domain with your host as it can take as many as 15 days to transfer a domain if you ever decide to switch, which could result in a lot of downtime for your site.

Divi WordPress Theme
Divi is a WordPress theme developed by Elegant Themes. It’s powered by the Divi Builder page builder plugin. A page builder plugin allows you to design and build your own website with a drag-and-drop interface similar to those available through Squarespace and Wix. In short, the Divi theme gives you the power to design your website the way you want it no matter how adept you are with code.

Hestia WordPress Theme
Hestia is a WordPress theme developed by ThemeIsle. It’s available in free and premium version, and it’s the theme behind this very website’s design. This theme’s homepage is divided into various sections you can enable, disable and customize with simple point-and-click maneuvers, making it a great option for beginners.

ConvertKit
ConvertKit is the email marketing service provider I use here at Learn with Lyn. They’re a bit more expensive for beginner bloggers than other service providers in the market, but they’re entirely worth it. The company was founded and is operated by Nathan Barry, a fellow blogger who knows what bloggers need. If you haven’t started an email list, yet, definitely check out my guide on how to create an email list with ConvertKit.

MailChimp
MailChimp is another email marketing service provider. In fact, they’re one of the largest services in the industry with a user base in the millions. I personally feel ConvertKit’s pricing structure, automation features and segmentation capabilities are far superior to MailChimp’s, but MailChimp is a fantastic option for beginners. They allow you to create an email list for free!

Tools to Power Your Website

WordPress
WordPress is the CMS I use to build my website and blog. It’s an open-source content management system you can do virtually anything with, including running a website complete with a blog and all the bells and whistles you need to power your business. Continue down this page to see what themes/plugins I use and/or recommend.

Flywheel
Flywheel is a managed WordPress host and the host I use to power this very website. Feel free to read my beginner’s guide to WordPress to learn more about managed WordPress hosts. Basically, it means this host manages a variety of different aspects of your website, from installation and WordPress core updates to backups and security. They’re a step up above shared hosting and surprisingly affordable.

SiteGround
SiteGround is a web host I use for a lot of my WordPress-related projects, and it’s the host I use to power my freelance writer website. They have plans for all kinds of websites, whether you’re a first-time blogger, an entrepreneur or an ecommerce store owner. Their service is fine tuned for WordPress sites, and they even have a support team filled with WordPress experts.

Namecheap
Namecheap is a domain registrar, which means they allow you to register domains, such as learnwithlyn.com. This is the domain registrar I use to register all of my domains. I don’t recommend registering your domain with your host as it can take as many as 15 days to transfer a domain if you ever decide to switch, which could result in a lot of downtime for your site.

Divi WordPress Theme
Divi is a WordPress theme developed by Elegant Themes. It’s powered by the Divi Builder page builder plugin. A page builder plugin allows you to design and build your own website with a drag-and-drop interface similar to those available through Squarespace and Wix. In short, the Divi theme gives you the power to design your website the way you want it no matter how adept you are with code.

Hestia WordPress Theme
Hestia is a WordPress theme developed by ThemeIsle. It’s available in free and premium version, and it’s the theme behind this very website’s design. This theme’s homepage is divided into various sections you can enable, disable and customize with simple point-and-click maneuvers, making it a great option for beginners.

Ninja Forms
Ninja Forms is my go-to contact form plugin for WordPress. It’s incredibly easy to use and customize. It works in the same way the Divi Builder and Elementor page builder plugins work in that you use drag-and-drop elements to design and build your own contact forms. This allows you to customize the content to get it to appear the way you need it to look.

Wordfence
Wordfence is a security plugin for WordPress. It allows you to protect your site from hackers (malware) and brute force attacks (DDoS attacks) by scanning your site for malware, implementing a firewall for WordPress, limiting login attempts and more. A dedicated security solution is a must for WordPress, and this is definitely my go-to solution. Plus, it’s free!

Disqus
The Disqus comment system is one of the most popular comment systems used all around the web, from the average blog to the largest news networks. If you want Disqus on your site, be sure to use the Disqus Conditional Load plugin. Disqus Conditional Load is a WordPress plugin that allows you to add this comment system to your WordPress site. Disqus does have its own WordPress plugin, but it’s full of bugs and spam.

Easy Social Share Buttons
Easy Social Share Buttons is a social sharing plugin that allows you to add social sharing buttons to your WordPress site. These help your readers share your content with their friends and followers. It’s the social sharing plugin I use here at Learn with Lyn. It allows you to implement social sharing buttons for dozens of social media platforms and comes with multiple styles, layouts, a share counter and even email marketing features.

Elementor
Elementor is a free page builder plugin for WordPress. It’s similar to the Divi Builder plugin used in the Divi theme in that it allows you to design and build your own web page using drag-and-drop elements. It’s the plugin I used to design the page you’re viewing now. It’s incredibly easy to use and not difficult to learn at all. You can download it directly from the WordPress plugin repository.

Tools for Your Blog

Trello
Trello is a project management applictation. I use this application to manage multiple aspects of my website, from my content marketing and social media marketing strategies to the maintenance tasks I need to perform on my website. Trello is free to use and comes with free add-ons and integrations. There is a premium plan, but it’s highly affordable.

Google Docs
Google Docs is a popular web-based word processing program often touted as a free alternative to Microsoft Word. I use Google Docs to research, outline and write all of my blog posts, right until they’re ready to be uploaded to my WordPress site. I also use Google Drive as a cloud-based backup for my posts, images and any other important documents. I use both of these with G Suite, Google’s premium suite of applications for business.